The only way to truly lower your score on the golf course, is to consistently sink your putts. You can drive that ball over 200 yards but if you can’t seal the deal on the green, your long game accomplishments will mean very little. Enter LA Golf - the latest golf brand dead set on helping you achieve better and more consistent results from your putter game.
The innovative company, founded by Reed Dickens, is ready to disrupt the golf putter realm. They’re taking a new approach to design and manufacturing that is making noise on Tour and beyond. And this isn’t Dickens’ first time in the sports arena. The LA Golf founder previously worked his magic in baseball, launching Marucci Sports and helping the Marucci baseball bat to become the number one bat in Major League Baseball.
Using what he learned from his time at Marucci, Reed Dickens is now looking to elevate and innovate within the golf world. What better way to start then by bringing on some of the world’s best golfers to help with R&D. The brand doesn’t do endorsements, but it does allow investments. Bryson DeChambeau, Dustin Johnson and Michelle Wie West are three of LA Golf’s high-profile playing partners. And they are more than just faces at the forefront of the brand strategy. These players are engaged in every aspect of the business. Their unique on-course expertise is used to help design and test every LA Golf product – from shafts to putters and even golf balls.
The Most Technically Advanced Putters in the Game
Beginning with the creation of better shaft technology, LA Golf has just released their second generation of golf putters. The brand’s latest range features a selection of carbon putters that have the biggest sweet spot available to the market today.
In an interview with Sports Illustrated earlier this year, Dickens remarked that, “Nobody had innovated shafts in 50 years; Every shaft is mass produced and rolled like an ice cream cone in factories overseas, right? You have golfers using putters with a flat face, a solid steel head, a tiny sweet spot and a $5 shaft.”
The LA Golf difference? Dickens explains, “Any product with LA Golf on it should be…unique, have a material science story and be a product that our players would use. And we want to make sure there’s social currency…it needs to be sexy and cool.”
Some of the technology you can expect includes the patented Descending Loft Face, featuring four descending degrees of loft to help ensure consistency with launch angles and yield more predictable rolls. The brand’s anti-vibration material, used in their shafts, has also been employed to produce unrivalled stability and the signature feel LA Golf is most known for.
Take a Look at the LA Putters Available Now at GolfOnline…
LA Golf Bel-Air Plumbers Neck Putter
KEY FACTS & TECHNOLOGIES: A sleek and modern blade. Offered in lengths between 33” and 36”. P-Series 135 shaft made from anti-vibration material. Plumbers neck hosel made from 303 stainless steel. Matte carbon coated head with a nano ceramic matte clear. CNC Machined 303 stainless steel face insert with DLF technology. Features a back cavity sightline. Lie angle 71°.
£££: £499 now at GolfOnline
LA Golf Malibu Plumbers Neck Putter
KEY FACTS & TECHNOLOGIES: A sleek and modern mallet. Offered in lengths between 33” and 36”. P-Series SoHo shaft comes standard with slant neck options. Plumbers neck hosel made from 303 stainless steel. Top-line plus dual back cavity lines for sightline. CNC machined 303 stainless steel face insert with DLF technology and black PVD coating. Lie angle 71°.
£££: Available now at GolfOnline for £499
LA Golf Malibu Non-Face-Balanced Putter
KEY FACTS & TECHNOLOGIES: Sleek and modern mallet. Offered in lengths between 33” and 36”. P-Series SoHo shaft comes standard with slant neck options. Hosel is a non-face balanced slant made from 303 stainless steel. CNC machined 303 stainless steel face insert with DLF technology and black PVD coating. Top-line plus dual back cavity lines for sightline. Lie angle 71°.
£££: £499 now at GolfOnline
GolfOnline is proud to stock the latest LA Golf Putters. Shop now and get your short game sorted in 2023!
